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Caesars Promises to Curb Sportsbook Advertising Spending

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Caesars Promises to Curb Sportsbook Advertising Spending

Caesars Sportsbook has one of the most memorable ad campaigns featuring JB Smoove as its spokesperson. The ads promoted the company’s sports wagering offering via Roman-themed advertisements. After that, however, the company promised to reduce its sportsbook advertising spending. Caesars’ TV spots featured Eli, Archie, and Peyton Manning, among other celebrity cameos. However, you shouldn’t […]