Industry News

PointsBet Goes Live in Michigan

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PointsBet Goes Live in Michigan

Global sports betting operator PointsBet goes live in Michigan. It started offering its digital sports wagering platform and mobile app in the state on January 22. Thus, Michigan is the sixth state where you can find a PointsBet sportsbook. The other five states are New Jersey, Indiana, Colorado, Illinois, and Iowa. PointsBet USA CEO Johnny […]

Bookie Tutorials

Contest Marketing Ideas to Attract New Players

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Contest Marketing Ideas to Attract New Players

Contest marketing is an excellent way to attract new players. Also, it gives you a way to collect information about your player base. The idea of giving away prizes may seem like an expensive concept for a small bookie business. However, contest marketing ideas can effectively foster loyalty among players. Like other online marketing campaigns, […]

Industry News

UK Bookie Firms Continue their US Expansion

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UK Bookie Firms Continue their US Expansion

Bet365 launched its sportsbook in Colorado earlier this month. It is just one of several UK bookie firms that are venturing into the United States. The company is also operating in New Jersey, which recently achieved a national record for most wagers on sports in 2020. Another UK firm, William Hill, operates in Colorado, New […]

Industry News

What Makes an Online Bookie Better than Others?

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What Makes an Online Bookie Better than Others?

Sports fans love watching events live. Also, they want to place wagers while watching their favorite player or team play. If you wish to wager on sports, you should know what makes an online bookie better than others. In the past, players need to a land-based sportsbook to wager on sports. Today all they need […]

Industry News

UK Racecourses to Waive Bookie Fees When Spectators Return

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UK Racecourses to Waive Bookie Fees When Spectators Return

Racecourse bookies have been unable to work since horse races resumed without spectators in June. The good news is UK racecourses to waive bookie fees once the government allows spectators to watch the races. The horse racing industry suffered a lot during the pandemic. The government banned spectators from races since the middle of March. […]

Bookie Tutorials

Bookie Tips on How to Attract More Players

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Bookie Tips on How to Attract More Players

Launching a sportsbook is easy with the use of the best bookie software. However, that is just the beginning. The hard part is learning how to attract more players. Getting more players is one of the ways to grow the business. The process of finding new players starts as soon as you launch the bookie […]