Top gambling firm Betway expanded its sports portfolio after it signed a National Bank Open deal. Also, it came a day before the start of the tennis tournament in Toronto.
Toronto will play host to this year’s National Bank Open from August 5th to the 13th. Additionally, it is part of the the ATP Masters 1000 series. According to bookie PPH experts, the tennis tournament will be held in the Sobeys Stadium, with the championship match scheduled for the 10,800-seat Centre Court.
Betway has also signed a multi-year arrangement to have its brand prominently displayed throughout Sobeys Stadium. The backwall will have the operator’s branding for the duration of the event.
Betway’s Sports Portfolio
The gaming company noted that the next tournament would mark the debut of World No. 1 and Wimbledon winner Carlos Alcaraz in Toronto. The tennis pro’s debut match is scheduled for the evening of August 9th, Betway noted.
Since 1881, Canada has welcomed famous champions like Bjorn Borg, John McEnroe, Ivan Lendl, Roger Federer, Novak Djokovic, and Rafael Nadal for hundreds of unforgettable tennis events.
Betway Group CEO Anthony Werkman expressed his company’s eagerness to expand its tennis sponsorship offerings by signing a new agreement. He expressed his pleasure at having the National Bank Open join the Betway family and lauded the tournament for its many years of providing thrilling competition to sports lovers.
Rob Swann, chief commercial officer of Tennis Canada, also praised the agreement and voiced his enthusiasm for the cooperation with the bookmaker. Swann has stated that his company is looking forward to working closely with Betway for the duration of the contract. He assured them that they would be working together to provide the best possible experiences for fans.
Betway and Greentube have joined together to expand their respective footprints in Belgium. In an earlier effort to combat money laundering, the operator embraced the standards set out by the European Gaming and Betting Association.
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